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Why purchase pre-written articles?
It is far easier to search for an existing article that is similar to what you need, edit it to suit your audience and message than it is to write an article from scratch. Your time is worth more than you think if your main role in the business is not writing articles for your audience.
You may think that you could hire a writer to write your content for you more cost effectively than you could purchasing content from Partica. This never goes as smoothly as you would expect – we have tried this ourselves. By the time you write a brief, find a writer, go through revisions – assuming what you get back doesn’t need a re-write, you have already spent more time than buying a pre-written article and editing it yourself.
Unlike curation or content scraping, you build real authority as the articles are perceived as written by you, and you keep potential customers on your site. There is no need to add a link and credit back the original author – this can send people away from your site to read the original story, defeating the purpose of adding the content to your site in the first place.
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Learn more about content in our blog
If you’re creating content for social media, you know that one of the main challenges you face is having your message heard above the noise and getting more eyes on your posts. As social media algorithms increasingly move towards relevance-based content, businesses must continually refine their tactics in creating high quality content and sharing it at the best possible time for enhanced engagement. Knowing how and when to post on every social platform is one important way to stay a step ahead of the competition.
Buying an article online makes uploading content to your website or social media accounts quick and easy, without spending the time and money on researching and writing it yourself. But while it’s easiest to download an article and upload it straight onto your website, it’s always best to edit it to suit your unique brand needs. It’s not difficult to edit the content you purchase to suit your brand voice or audience, but there are few key points you should consider.
Have you ever sat down at your computer and Googled ‘how to write a blog’? You might benefit from hiring a copywriter. Copywriting is a specific skill which can help present your business in a new light, draw out the key benefits of your products and services, and communicate that to your clients and potential customers. So, if you’re considering hiring a copywriter to help with your next sales letter, brochure, website, or marketing project, there are a few things you need to know before you do.